Say what you will about some of the biggest songs of the 1980s — go ahead and badmouth electric pianos, and by all means bemoan the prevailing production quality — but the decade continues to cast a long shadow over popular music. Given its enduring popularity on dance floors and on radios, not to mention the rise of '80s-emulating singers like Gotye, you could do far worse than look to that decade for tips on connecting with audiences.
It’s a Musician! It’s a Scientist! It’s… an Asteroid?
What does New Wave music and DNA chromosomes in E. coli have in common? Mira Aroyo, vocalist of Ladytron, an English electropop band, was working on her PhD at Oxford in genetics when she quit research science to pursue a music career.
In an interview with London’s Daily Record in 2008, she explained the transition.
As the European editor of Rolling Stone, Jonathan Cott spent his time interviewing legendary musicians like Mick Jagger and Pete Townshend. But in 1968, he finally got the opportunity to meet his hero, John Lennon. Cott was nervous.
"He said, 'There's nothing to be nervous about,'" Cott recalls. "'It's going to be OK, and we're doing it together, and that's what really matters.'"
Originally published on Fri February 15, 2013 5:21 pm
Credit Jason Merritt / Getty Images
As televised prize-givers, the National Academy of Recording Arts and Sciences are slouches. The dozen prizes given out in a typical Grammy Awards telecast is the lowest of any major awards-show telecast, from the Oscars to the Emmys. NARAS gives out the bulk of its little gramophones in an untelevised ceremony.
But as sales-juicers? The Grammys are unparalleled.