EEO

WCBE-FM, Columbus, Ohio
Licensee: Columbus Board of Education
EEO Annual Report: June 1, 2013 - May 31, 2014

Recruitment for Job Vacancies: WCBE experienced no job vacancies during the license yearJune 1, 2013 through May 31, 2014. Therefore, no recruitments occurred during this period.

Recruitment Sources and Job Referral Organizations: During this period, although therewere no job vacancies, WCBE continued to maintain and update its list of Recruitment Sourcesand Job Referral Organizations. These include:

 1.      Columbus Public Schools’ Human Resources Division:
          A.      Web site listings:
                     http://www.columbus.k12.oh.us/applications/employment.nsf/pages 
          B.      Posting on employment opportunities bulletin board:
                              Classified Personnel Office of Columbus City Schools
                              270 E. State St.
                              Columbus, OH 43215
 2.    WCBE 
          A.      Station web site: http://www.wcbe.org/EmploymentOpportunities.html
          B.      Staff word-of-mouth and referrals

3.     Local Newspaper Advertisements
          A.     Columbus Dispatch 
                    34 South 3rd Steeet 
                    Columbus, OH 43215)
          B.      Columbus Call & Post 
                    11800 Shaker Blvd 
                    Cleveland, OH 44120-1919
4.      Local Universities (departments notified may vary, based on particular job need)
          A.      The Ohio State University, Columbus, OH
          B.       Otterbein University, Westerville, OH
          C.       Capital University, Bexley, OH
          D.       Franklin University, Columbus, OH
          E.       Central State University (WCSU), Wilberforce, OH

5.   Other Schools
          A.      Vocational Teachers in local school districts
          B.       The Recording Workshop, Masseyville, OH

6. Columbus-Area Professional Organizations
          A.       Columbus Association of Black Journalists
                      http://www.cabjcolumbus.net
                      P.O. Box 1924
                      Columbus, OH 43216
7. National Publications
          A.       Current 
                     6930 Carroll Avenue
                     Suite 350 
                     Takoma Park, MD 20912
                     Att: Loreal Lynch

8. Other Organizations
          A.       Corporation for Public Broadcasting (Washington, DC) jobs section
                     (Website: http://www.cpb.org/jobline/)
          B.       National Public Radio (Washington, DC)(Local station jobs section of website:
                      www.npr.org/about/jobs/    
           C.       TEEN – Teen Education & Employment Network (Franklin County, OH)                      Godman Guild Association
                      303 East Sixth Avenue
                      Columbus, Ohio 43201
                      Phone: 614-294-5476
                      Fax: 614-294-3933
          D.       Columbia School of Journalism (NY, NY) (Radio job resources for                                students)
                     Website: www.journalism.columbia.edu/cs/ContentServer/jrn/1175295 
          E.       Development Exchange International (Washington, DC) 
                     Website: http://www.deiworksite.org/
                                PRADO (listserv)

9. Industry listservs (Pubtech, Pubradio, NPR A-Reps). 
See http://www.pubradio.org/ and http://www.pubtech.org/

10. Columbus-area Job-referral Organizations
          A.       NAACP (Columbus Chapter)
                      233 S High St
                      Columbus, OH 43215
                     (614) 464-1108
          B.       The Columbus Urban League
                      www.cul.org
                      788 Mount Vernon Ave
                     Columbus, OH 43203
                     (614) 258-8475

Outreach Activities, June 1, 2013 - May 31, 2014

Because WCBE is licensed to a school district, educating youth is core to our mission. Thus, most of the following outreach activities, including our extensive high school and collegeinternship programs and our work-study program, are part of the fulfillment of that mission.Students here do not get coffee or take out the trash; rather, the programs are designed to giveeach intern or work/study student a broad overview of station operations. After that overview isobtained, the intern moves into an area of specialization: journalism, marketing, writing,membership, etc. The high school program gives a broader experience over a longer period –each student’s internship runs the course of the school year (September – May). The collegeinternships are more specialized, as these students have a better-defined career focus. Thecollege internships are also shorter, typically lasting one quarter. In both cases, the overallemphasis is to give the intern a true career experience, a taste of the real work of radio.

Ongoing Outreach Activities: These outreach activities and initiatives have become ongoingand standard from year to year at WCBE:

1.           Internship program (high school students) (#5). WCBE-FM partnered withColumbus City Schools (the Columbus Board of Education is WCBE’s licensee). This has beenan ongoing program since 2000 and remained in effect throughout the entire 2013-2014 licenseyear. It was developed and initially coordinated by General Manager Dan Mushalko. Duringthe 2013-2014 license year, it was coordinated by membership director/webmaster, RichelleAntczak, with assistance from radio station operator, Heather Anderson.

2.           Internship Program (college interns) (#5). WCBE’s college-level internship programcontinued for another year. During 2013 - 2014, interns for this program were drawn from OhioCollege, Ferris State University, Capital University, Kent State University, and Hiram College. College interns for news were coordinated by station news reporter Mike Foley and news hostAlison Holm; other college interns were coordinated by general manager Dan Mushalko.

3. Career Outreach Programs Partnering with Educational Institutions (# 10)

    A.           The Ohio State University Professional Writing Program Career Seminars: (Fall2013). General manager Dan Mushalko participated in this program on behalf of WCBE inpartnership with the University. Various industries which rely heavily on writing arerepresented in the program. The purpose of the seminar is to demonstrate potential career pathsto undergraduate and graduate students in the university’s professional writing program. WCBEwas selected to represent the broadcast industry. Our presentation in this program focuses on thegreat importance of writing in our field, from underwriting (and advertising) copywriters toproducers and journalists.

    B.          High School Career Days. In partnership with its licensee, the Columbus OhioBoard of Education, WCBE routinely participates in Career Days at high schools within theColumbus schools system. During the 2013-14 license year, WCBE participated in two localhigh schools career days.

    C.           Ohioana Book Festival. This is an annual Columbus-area event which celebratesOhio authors, and promotes the writing profession. For 2013-14, WCBE served primarily as amedia partner, supporting and publicizing the event.

     D.           Management Case Study Project. WCBE served as a case study for graduatestudents in the John Glenn School of Public Affairs at the Ohio State University. The classproject is designed to give the students some real-world public interest management experienceto enhance their future careers. A team of six graduate students studied the radio station,working closely with Dan Mushalko, the General Manager, to conduct an in-depth SWOTanalysis. The students in this graduate program intend to pursue careers in public and Non-ProfitOrganization administration. This project provided them with an opportunity to learn aboutmanagement-level employment in public broadcasting.

4. Station Tour Programs (#10, #11): 

     A.            Boy/Girl Scouts; School Tours, General Tours: The WCBE StationTour Program began as a way for local Boy and Girl Scouts to earn credit toward their careermerit badges, but has now expanded into tours for all members of the public, including schoolclasses, adults interested in radio careers, “shadow” students, etc. The tours, which arecoordinated by radio station operator Heather Anderson, are designed to give a general overviewof the radio industry, the different types of careers available in radio (engineering, writing,deejay/host, sales, management, and so on), and “behind the scenes” radio operations. 

     B.            History tours: WCBE is located on the grounds of an old Civil War armyfort, with many of the original buildings still standing. Since 2009, station personnel haveoffered historical tours of the campus. School groups and adults taking advantage of specialevents (such as members of the Columbus Historical Society) are the usual participants. Thesetours are coordinated by Dan Mushalko, with tour content assistance provided by a collegestudent intern (history major) and high school history/English teacher employed by the licensee. Because WCBE is a public radio station and a member of National Public Radio, it draws upondiverse content for its programs, including history, literature, political science, sociology, etc.Thus, it looks at careers in broadcasting through a wider lens, as encompassing also content providers and potential future producers of programs for radio broadcasting. Thus, its internsinclude students majoring in fields other than communications or journalism, to include thosemajoring in English, history, etc.

5.           Staff Mentoring Program (#8, #9): This is a formal management training/ mentoringprogram that was instituted in the Spring of 2008 to provide training and opportunity foradvancement for mid-level management staff at WCBE. At least two (female) staff members arepresently participating in the program. The program is coordinated by Dan Mushalko, GeneralManager.

6.           Host site for STEP (Franklin County’s Summer Teen Employment Program)(#4): For the fouth summer in a row, WCBE served as a host site for the county teen employment program, called STEP. This program focuses on urban youth inpoverty. Many of these students have few role models to offer advice for early employment,from applying for jobs to how to behave in the work environment STEP is designed to providethat first job experience in a guided, educational manner so these teens learn the skills to betterqualify them for full-time employment after high school graduation. The program ran for themonths of June and July, 2013, and involved the following WCBE personnel: Dan Mushalko,Jim Coe, Heather Anderson, and Alison Holm.

7.           New Business Internship Program (#5) In the 2011-12 license year, WCBE addeda new business thread to our internship program, expanding beyond our usual broadcast andwriting intern programs. These interns work with the station’s development staff to learn aboutand enhance business skills. Our second year offering this thread included a high school studentfrom Eastmoor Academy as participant. 

8.           The Dick & Jane Project (#10): WCBE partnered with its licensee, Columbus CitySchools, on this initiative, which tries to reach students at a younger age than the usual highschool- and college-level student we work with. In this new initiative, which focuses on oneschools per week, public middle school students are guided to develop communication skillsthrough song composition; their finished works are broadcast by the station Fridays at 11:55am,with the entire student body of both that week’s school and the school scheduled for the nextweek tuned in. The initiative began in January, 2012, has become very popular with studentsand schools, and will become an ongoing project for WCBE.

9.           Fort Hayes High School Vocational Curriculum Advisory Committee (#10): In yetanother partnership with Columbus public schools, WCBE has become a member of the FortHayes High School Vocational Curriculum Advisory Committee. In this capacity, WCBEpersonnel, including Dan Mushalko and other staff, advise teachers on best educational practices and content for vocational classes relating to broadcasting, audio recording, and productionclasses, and for preparing secondary students for the workplace. 

In 2013-14, In conjunction with the Fort Hayes High School English department and theFort Hayes Vocational School audio production class, WCBE participated in a StoryCorps-stylefamily history project for teens. Staff members, under the overall direction of General ManagerDan Mushalko, guest-lectured in English classes to give a real-world enhancement of theirclassroom instruction on journalism, essays, and interviewing techniques. Students borrowedfield recorders or scheduled time in the Vocational School audio production class studio torecord their interviews with family members, and build up a family history they hadn't knownabout previously.

WCBE staff will continue working with high school students, including a project with an OhioState University professor and her YouthRadio project, to develop these recorded interviews intoone or more program specials which WCBE will broadcast. If this initial round goes well,WCBE will expand this into an ongoing activity, adding other area high schools into the fold.

10.           Management-Intensive Volunteer Program:  In this new program, either a student oran adult from the community, who has the time and interest, is selected to work one-on-one withour general manager, shadowing and assisting him in a period of more intensive work whichprovides both a broader and more in-depth experience of radio station operations, from learningFCC compliance issues to meeting major donors.

 

WCBE-FM, Columbus, Ohio

Licensee: Columbus Board of Education

EEO Annual Report:  June 1, 2012 - May 31, 2013

Recruitment for Job Vacancies:   WCBE experienced no job vacancies during the license year June 1, 2012 through May 31, 2013.  Therefore, no recruitments occurred during this period.

Recruitment Sources and Job Referral Organizations: During this period, although there were no job vacancies, WCBE continued to maintain and update its list of Recruitment Sources and Job Referral Organizations.  These include:

1.         Columbus Public Schools’ Human Resources Division:

            A.        Web site listings: http://www.columbus.k12.oh.us/applications/employment.nsf/pages

            B.        Posting on employment opportunities bulletin board:

            Classified Personnel Office of Columbus City Schools

            270 E. State St.

            Columbus, OH  43215

2.         WCBE

            A.        Station web site:  http://www.wcbe.org/EmploymentOpportunities.html

B.        Staff word-of-mouth and referrals

3.         Local Newspaper Advertisements

A.        Columbus Dispatch

            34 South 3rd Steeet

            Columbus, OH  43215)

      B.        Columbus Call & Post

            11800 Shaker Blvd

            Cleveland, OH  44120-1919

      C.        The Other Paper

            5255 Sinclair Road

            Columbus, OH  43229

            (NOTE: Concluded when paper ceased publication in January 2013.)

4.         Local Universities (departments notified may vary, based on particular job need)

            A.        The Ohio State University, Columbus, OH

            B.        Otterbein University, Westerville, OH

            C.        Capital University, Bexley, OH

            D.        Franklin University, Columbus, OH

            E.         Central State University (WCSU), Wilberforce, OH

5.         Other Schools

            A.        Vocational Teachers in local school districts

            B.        The Recording Workshop, Masseyville, OH

WCBE-FM EEO Annual Report:  June 1, 2012 - May 31, 2013

Page 2

6.         Columbus-Area Professional Organizations

            A.        Columbus Association of Black Journalists

            http://www.cabjcolumbus.net

            P.O. Box 1924

            Columbus, OH 43216

                                         

7.         National Publications

            A.        Current

            6930 Carroll Avenue

            Suite 350

            Takoma Park, MD 20912

            Loreal Lynch

8.         Other Organizations

            A.        Corporation for Public Broadcasting (Washington, DC) jobs section (Website: http://www.cpb.org/jobline/

            B.        National Public Radio (Washington, DC)(Local station jobs section of website: www.npr.org/about/jobs/

            C.        TEEN – Teen Education & Employment Network (Franklin County, OH)

            Godman Guild Association

            303 East Sixth Avenue

            Columbus, Ohio 43201

            Phone: 614-294-5476

            Fax: 614-294-3933

D.        Columbia School of Journalism (NY, NY) (Radio job resources for

            students)

            Website:  www.journalism.columbia.edu/cs/ContentServer/jrn/1175295

            E.         Development Exchange International (Washington, DC)

            Website: http://www.deiworksite.org/

            PRADO (listserv)

9.         Industry listservs (Pubtech, Pubradio, NPR A-Reps). 

            See http://www.pubradio.org/ and http://www.pubtech.org/

10.       Columbus-area Job-referral Organizations

A.        NAACP (Columbus Chapter)

            233 S High St

            Columbus, OH 43215

            (614) 464-1108

WCBE-FM EEO Annual Report:  June 1, 2012 - May 31, 2013

Page 3

            B.        The Columbus Urban League

            www.cul.org

            788 Mount Vernon Ave

            Columbus, OH 43203

            (614) 258-8475

           

Outreach Activities, June 1, 2012 - May 31, 2013

Because WCBE is licensed to a school district, educating youth is core to our mission.  Thus, most of the following outreach activities, including our extensive high school and college internship programs and our work-study program, are part of the fulfillment of that mission. Students here do not get coffee or take out the trash; rather, the programs are designed to give each intern or work/study student a broad overview of station operations.  After that overview is obtained, the intern moves into an area of specialization:  journalism, marketing, writing, membership, etc.  The high school program gives a broader experience over a longer period – each student’s internship runs the course of the school year (September – May).  The college internships are more specialized, as these students have a better-defined career focus.  The college internships are also shorter, typically lasting one semester.  In both cases, the overall emphasis is to give the intern a true career experience, a taste of the real work of radio.

Ongoing Outreach Activities:   These outreach activities and initiatives have become ongoing and standard from year to year at WCBE:

1.         Internship program (high school students) (#5).  WCBE-FM partnered with

Columbus City Schools (the Columbus Board of Education is WCBE’s licensee). This has been an ongoing program since 2000 and remained in effect throughout the entire 2012-2013 license year.   It was developed and initially coordinated by General Manager Dan Mushalko.  During the 2012-2013 license year, it was coordinated  by operations assistant Heather Anderson.

2.         Internship Program (college interns) (#5).  WCBE’s college-level internship program

continued for another year.  During 2012 - 2013, interns for this program were drawn from The Ohio State University (ongoing since 2004; both full-year and semester programs); the State University of New York at Binghamton; Baldwin Wallace University; and the Columbus College of Art & Design.  College interns for news were coordinated by station news reporter Mike Foley and news host Alison Holm; other college interns were coordinated by operations assistant Heather Anderson.

3.  Career Outreach Programs Partnering with Educational Institutions (# 10)

A.     The Ohio State University Journalism Career Seminars: (Fall 2012).  General manager Dan Mushalko participated in this program on behalf of WCBE in partnership with the University.  Various industries which rely heavily on writing are

WCBE-FM EEO Annual Report:  June 1, 2012 - May 31, 2013

Page 4

represented in the program.  The purpose of the seminar is to demonstrate potential career paths to undergraduate and graduate students in the university’s journalism program.  WCBE was selected to represent the broadcast industry, and the application of journalism in both traditional broadcasting and burgeoning new media.  Our presentation in this program focuses on the great importance of a journalism background in these venues as print journalism continues to fade, and how that experience translates beyond the newsroom into PR, marketing, consulting, and general writing.

      B.        High School Career Days.   In partnership with its licensee, the Columbus Ohio

Board of Education, WCBE routinely participates in Career Days at high schools within the Columbus schools system.  During the 2012-13 license year, WCBE participated in career programs at Fort Hayes and Downtown High Schools.

C.        Ohioana Book Festival.   This is an annual Columbus-area event which celebrates Ohio authors, and promotes the writing profession.  In addition to attending the festival and cohosting a booth in the exhibit area, WCBE worked with students from Ohio State University who recorded interviews with published authors discussing the writing profession for use in our weekly Writer’s Talk program.                   

4.   Station Tour Programs (#10, #11): 

A.        Boy/Girl Scouts; School Tours, General Tours:  The WCBE Station

Tour Program began as a way for local Boy and Girl Scouts to earn credit toward their career merit badges, but has now expanded into tours for all members of the public, including  school classes, adults interested in radio careers, “shadow” students, etc.  The tours, which are coordinated by traffic director Wayne Self, are designed to give a general overview of the radio industry, the different types of careers available in radio (engineering, writing, deejay/host, sales, management, and so on), and “behind the scenes” radio operations.

B.        History tours:  WCBE is located on the grounds of an old Civil War army

fort, with many of the original buildings still standing.  Since 2009, station personnel have offered historical tours of the campus.  School groups and adults taking advantage of special events (such as members of the Columbus Historical Society) are the usual participants.  These tours are coordinated by Dan Mushalko, with tour content assistance provided  by Columbus Historical Society members, including a retired high school history/English teacher formerly employed by the licensee.  Because WCBE is a public radio station and a member of National Public Radio, it draws upon diverse content for its programs, including history, literature, political science, sociology, etc.  Thus, it looks at careers in broadcasting through a wider lens, as encompassing also content providers and potential future producers of programs for radio broadcasting.  Thus, its interns include students majoring in fields other than communications or journalism, to include those majoring in English, history, etc.

WCBE-FM EEO Annual Report:  June 1, 2012 - May 31, 2013

Page 5

5.   Host site for STEP (Franklin County’s Summer Teen Employment Program)(#4):

For the third summer in a row, WCBE served as a host site for the county teen employment program, called STEP.  This program focuses on urban youth in poverty. Many of these students have few role models to offer advice for early employment, from applying for jobs to how to behave in the work environment   STEP is designed to provide that first job experience in a guided, educational manner so these teens learn the skills to better qualify them for full-time employment after high school graduation.  The program ran for the months of June and July, 2012, and involved the following WCBE personnel:  Dan Mushalko, Jim Coe, Heather Anderson, and Alison Holm.

6.         The Dick & Jane Project (#10): WCBE partnered with its licensee, Columbus City

Schools, and the non-profit Dick & Jane organization on this initiative, which tries to reach students at a younger age than the usual high school- and college-level student we work with. In this new initiative, which focuses on one schools per week, public middle school students are guided to develop communication skills through song composition; their finished works are broadcast by the station Fridays at 11:55am, with the entire student body of both that week’s school and the school scheduled for the next week tuned in.  The initiative began in January, 2012, has become very popular with students and schools, and will become an ongoing project for WCBE.

7.         Fort Hayes High School Vocational Curriculum Advisory Committee (#10):  In yet

another partnership with Columbus public schools, WCBE has become a member of the Fort Hayes High School Vocational Curriculum Advisory Committee.  In this capacity, WCBE personnel, including Dan Mushalko and other staff, advise teachers on best educational practices and content for vocational classes relating to broadcasting, audio recording, and production classes, and for preparing secondary students for the workplace.

8.         Management-Intensive Volunteer Program: In this year-old program, either a student or an adult from the community, who has the time and interest, is selected to work one-on-one with our general manager, shadowing and assisting him in a period of more intensive work which provides both a broader and more in-depth experience of radio station operations, from learning FCC compliance issues to meeting major donors.